A Christmas card that helps a good cause

ŠKODA WORLD

Christmas is fast approaching, so today ŠKODA Storyboard is giving you a festive video. What’s more, you can send off your Christmas cards right now with an original virtual card that will also help a good cause. See how to do it.

15. 12. 2021

“With this video, we want to inspire children of all ages to be more active and playful during the winter holidays, so that their joy spreads to the rest of their family and friends,” said Patricia Zegreanu, Marketing and Communications Manager at ŠKODA Romania.

If the video has put you in a proper festive mood, skodachristmas.com you can now create a digital postcard and send it anywhere in the world in three easy steps. You choose a Christmas theme, write your message and you’re good to go!

Trees for India

And if you want to help a good cause, don’t be afraid to send the card to everyone on your Facebook friends’ list, say. Why would you do that? Because for every postcard sent, ŠKODA will plant a tree in India. This will contribute to the Trees for India project, in which the Czech carmaker is helping to promote reforestation and supporting local smallholder farmers who have shown interest in the project and demonstrated that they will take care of the new trees responsibly and in the long term.

Planting in five selected villages in the Shirur Taluka district of the Indian state of Maharashtra has been underway since this summer, and tree maintenance will continue until 2024. Fruit trees such as mango, guava, apple and tamarind will provide local farmers with an important source of income for the next three to five years, in addition to improving the microclimate in the area and ensuring soil stability and water conservation. The most common crop currently grown by the local farmers is sugar cane, which is water-intensive. In time, the fruit trees will help to rebalance water levels in the landscape.