Škoda Vision O: a glimpse into the estate car of tomorrow

Škoda Auto has unveiled the first silhouette and animation of its upcoming Vision O concept. The sleek profile reveals the foundational shapes of a study that evolves the brand’s Modern Solid design language while also hinting at the future of one of Škoda’s most beloved body styles: the estate.

31. 7. 2025 eMobility

Estate cars are at the heart of Škoda’s DNA. The Octavia Combi is currently in its fourth generation and remains a long-time bestseller— even topping the best-selling estate car charts in many markets. The Superb Combi is also highly popular with customers. It’s no surprise, then, that Škoda is committed to continuing the estate bodywork legacy into the future.

The Vision O concept, set to debut in September in Munich, offers an early glimpse of what the future might look like. The preview images showcase the sharp lines of the headlights and the aerodynamic curves of the body. Key features include a steeply raked windshield and a gently sloping roofline—design cues that have characterised Škoda’s most successful estate models.

 According to exterior designer Jounggeen Kim, who worked on the exterior design of the study, the Vision O represents an evolution of Škoda’s design philosophy: “My task was to apply the Modern Solid language to an estate car,” he says.
 
The entire concept is rooted in the principles of circularity, which is also reflected by the letter “O” in the name. Circularity means placing a strong emphasis on sustainability, recycling, and reusability—not only in the vehicle’s construction and materials, but also in its practical everyday function.

One Word

 As part of the Vision O concept reveal, Škoda Auto’s design team was asked to describe the vehicle with a single word or phrase. Jounggeen Kim chose “all-in-one.” “This car is built to do it all,” he elaborates. The phrase also influenced the overall appearance and functionality of the concept.

Kim Jounggeen
designer

 “I see Škoda as a family-oriented brand—practical, reliable, and trustworthy,” Kim continues. “I aimed to reflect those qualities through the new Modern Solid design language.” Although the Vision O introduces entirely new design elements, Kim also drew inspiration from Škoda’s past: “I appreciated details from earlier Škoda models such as the Yeti and Roomster,” he notes. In terms of creative influence, he also looked at the world of czech architecture, which brought geometric shapes in a soft and elegant form. “The result is a design that feels modern, simple, fresh, and timeless,” says Kim.

A word from the Top

Škoda Auto CEO Klaus Zellmer shared the following statement about the concept: "The Škoda Vision O design study will highlight the future trajectory of estate models under the influence of new technologies, sustainability, and the deep experience of Škoda Auto in this segment. This will be one of our most significant steps in developing and evolving our design language even further for this period of transition in the automotive industry. It will position us to remain a major player in the estate segment, where Škoda Auto has been engaged since the 1920s. We are excited to present this concept to the world in early September 2025, marking a new era for Škoda Auto."

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 According to Kim, working on the Vision O concept was an extremely rewarding experience:
“Although the timeline was intense, preparing a concept car is in many ways more liberating than working on a production model. The rules aren’t quite as rigid; the team is smaller and more tightly connected—it creates a very creative atmosphere.”

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