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The Octavia is a performance family car and the ad campaign shows this in a witty way. A kid can barely get out the well-worn words, “Are we there yet?”, before the smiling driver delivers him instantly to his destination as if they have just beamed there. The ad is funny but makes a serious point. This is the fastest Octavia ever.

More power and lower fuel consumption are the hallmarks of the newly developed Octavia. For the petrolheads out there (if not for the children) here are some key stats: Octavias with a 220 HP 2.0 TSI petrol engine can hit speeds of up to 248 km/h. Those opting for a 184 HP 2.0 TDI diesel can enjoy a top speed of 232 km/h.

And then there is the Performance Mode Selection to allow drivers to adjust handling characteristics at the push of a button, including an adjustment to the intensity of the sporting sound. As the ŠKODA slogan puts it: simply clever.