ŠKODA has released the name of its new hatchback, a small family car set for launch before the year is out. The name SCALA has been inspired by the Latin noun scala, meaning a stairway or ladder, as the SCALA will see the whole ŠKODA brand scale new heights.
Bernhard Maier, chairman of the board of ŠKODA AUTO, emphasizes: "With the new ŠKODA SCALA we are proposing a new chapter in the compact class of ŠKODA. It is a completely new development that sets standards in terms of technology, safety and design in this class. Thus we are confident that SCALA has the best chance to redefine A-segment for ŠKODA."
Living up to its name, ŠKODA SCALA will also spell a step up in the evolution of the ŠKODA design language. The SCALA will be the first European production car with the conviction to give prominence to the ŠKODA name in the middle of the fifth door. The ŠKODA SCALA will also offer features previously reserved for cars in higher segments.
By using the A0 MQB platform, the five-door hatchback will couple compact external dimensions with a roomy interior.
Press release: ŠKODA SCALA: A new name for a new compact model