Representing on the roads
Why did the Turkish pharmaceutical giant choose Czech cars? “Our sales activities require cars that can withstand intense urban traffic and are not caught out by changing road conditions. The Škoda Scala in particular has become the car of choice for our younger employees aged 25-35. In addition to robustness and driving comfort, we also look at other factors, such as residual value, average fuel consumption, and the fact that the importer can offer us special prices. Delivery times are also a factor. Combining these criteria with other economic indicators gives us an overview of the total cost of ownership, which we use to guide our decision-making during the tender process,” explains Daver.
Abdi İbrahim has 2,700 Škodas that operate all over Turkey.