22. 7. 2024 The final stage of this year's Tour de France featured a camouflaged Škoda Elroq; the winner is Tadej Pogačar
27. 5. 2024 IIHF Ice Hockey World Championship 2024: MVP Trophy made by Škoda Design presented to Kevin Fiala
7. 5. 2024 Škoda Auto is the official main sponsor of the IIHF Ice Hockey World Championship for 31st time