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160404 20 Years of ŠKODA Octavia – Jubilee for the Heart of the Brand

160404 20 Years of ŠKODA Octavia - Jubilee for the Heart of the Brand

ŠKODA Media Services:,
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release, Page 1 of 3

20 Years of ŠKODA Octavia: Jubilee for the
Heart of the Brand

› Debut: ŠKODA introduces the first generation ŠKODA Octavia in April 1996
› Modern technologies guarantee safety, comfort and efficiency
› Bestseller: five million ŠKODA Octavias sold in two decades

Mladá Boleslav, 4 April 2016 – One of the most successful model series in the
automotive world made its debut 20 years ago: In 1996, ŠKODA AUTO
presented their Octavia saloon for the first time to international media
representatives. Over the following two decades, the ŠKODA Octavia became a
worldwide hit and is still the traditional Czech automaker’s best-selling series.
The compact model has been instrumental in the successful development of the
ŠKODA brand.

The ŠKODA Octavia is celebrating an important milestone. The impressive interim results
of the compact bestseller: In the 20 years since the debut of the first ŠKODA Octavia,
five million customers around the world have opted for one of the various model versions
in the Octavia family. Its unique combination of above-average space, modern engines
and safety features at an attractive price was to be the inspiration for all the brand’s later
model series and model generations.
Approximately one year after the Czech brand had joined the Volkswagen Group, the
development of completely new ŠKODA Octavia model series was underway in 1992. This
was based on what was then an entirely new platform, developed at Group level in
parallel with the conception of the Octavia. The engineers constructed a robust body
structure with the help of modern CAD (Computer Aided Design) technology, while the
ŠKODA design team created an equally timeless and unmistakable body shape, at the
ŠKODA development centre in Mladá Boleslav led by Chief Designer Dirk van Braeckel.
The developers paid close attention to active and passive safety. In addition to front
airbags, the brand offered the then new side airbags for the first time. A very special
feature of the new compact was the practical liftback solution: The large rear door of the
hatchback model allowed for excellent access to the 528-litre boot, which grew to as
much as 1,328 litres by folding the rear seats down.
In 1996, the year the model was first released, customers could choose between two
four-cylinder petrol engines and one turbo diesel drivetrain. The entry-level engine was
the 1.6 MPI with 55 kW (75 hp), the 1.8 20 V positioned above that brought it to 92 kW
(125 hp). The modern turbodiesel direct-injection 1.9 TDI generated an output of 66 kW
(90 hp), giving an average fuel consumption of 5.1 litres diesel per 100 kilometres.
ŠKODA gradually expanded their engine range by the particularly economical 1.9 SDI
with 50 kW (68 hp) and the 1.8 20 V turbo with 110 kW (150 hp).

ŠKODA Media Services:,
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release, Page 2 of 3
The first Octavia Combi (estate) celebrated its world premiere in March 1998 at the
Geneva Motor Show, and was launched on the market that May. This body version
quickly became a bestseller, particularly in Europe. In 1999 Octavia Combi with all-
wheel drive made its debut.
The type designation Octavia/Octavia Combi refers to the successful model of the same
name, of which ŠKODA produced approximately 364,000 units between 1959 and 1964
in Mladá Boleslav and Kvasiny. The Latin word ‘octavia’ means ‘the eighth’, relating to
ŠKODA’s eighth automobile of the ‘modern era’ with independent suspension following
the debut of this technology in 1933.
For the new Octavia series, ŠKODA built a new production line in a 37,500-square-metre
hall at the Mladá Boleslav plant, followed by a new paint shop processing up to 1,800
vehicles per day. The new production line commenced operations on April 3, 1996. The
capacity of the main plant increased by 90,000 units to 350,000 vehicles annually and
ŠKODA became the largest industrial company in the Czech Republic.
The last vehicle of the first series eventually rolled off Vrchlabí’s production line in
November 2010. From 1996 to 2010, ŠKODA delivered a total of 970,000 saloons and
over 470,000 estates to customers worldwide.
The second-generation Octavia continued unabated the success of its predecessor.
ŠKODA sold a total of 1.6 million saloons and 900,000 estates between 2004 and 2013.
Technologies, such as direct-injection petrol engines, and the direct shift gearbox (DSG)
made their debut in the Octavia II.
The third-generation Octavia, an important cornerstone of ŠKODA’s model range, has
been running off the production lines since November 2012. At the end of March 2016,
the one millionth vehicle of this model generation was produced at ŠKODA’s main
production facility in Mladá Boleslav.
The traditional Czech brand has manufactured a total of five million Octavias since the
ŠKODA Octavia was first launched in 1996. In addition to Mladá Boleslav, the ŠKODA
Octavia is also produced in China, India, Russia and Kazakhstan.

For more information:
Vítězslav Kodym
Sponsorship & Classic Communications
P +420 326 8 11784

ŠKODA Media Services:,
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release, Page 3 of 3

Media images:

20 Years of ŠKODA Octavia: Jubilee for the
Heart of the Brand
The ŠKODA Octavia with the elegant and practical
liftback body was presented to trade professionals on
April 4, 1996. The Octavia Combi (estate) followed
two years later.

Download Source: ŠKODA AUTO

20 Years of ŠKODA Octavia: Jubilee for the
Heart of the Brand
In total, five million ŠKODA Octavias were produced
between 1996 and March 2006. The third-generation
Octavia is also considered the most important pillar
of ŠKODA’s model range.

Download Source: ŠKODA AUTO

› is one of the longest-established vehicle production companies in the world. In 1895, the Czech
headquarters in Mladá Boleslav began producing bicycles, followed by the production of motorbikes and
› currently offers the following models in the range: Citigo, Fabia, Rapid, Octavia, Yeti and Superb.
› in 2015 delivered more than 1 million vehicles to customers worldwide.
› has belonged to Volkswagen since 1991. The Volkswagen Group is one of the most successful
automotive groups in the world. ŠKODA, in association with the Group, independently manufactures and
develops vehicles, as well as components, engines and gear transmissions.
› operates at three locations in the Czech Republic, produces in China, Russia, Slovakia and India mainly
through Group partnerships, as well as in Ukraine and Kazakhstan through local partners.
› employs over 26,600 people globally and is active in more than 100 markets.

File type: PDF
Published: 4. 4. 2016