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ŠKODA Media Services

Change in ŠKODA AUTO Communication department

› Hermann Prax is to take over leadership of the Czech car manufacturer’s Product
Communication department on 1 June, 2018

Mladá Boleslav, 14 May 2018 – Hermann Prax (46) will be responsible for the communication of
product, technology and motorsport topics at ŠKODA AUTO from 1 June, 2018. In this position
he will report directly to Jens Katemann, Head of Communication at ŠKODA AUTO.

Hermann Prax, who studied communication science in Salzburg, has been working in the Volkswagen
Group since 2013. He has been the Spokesperson for Corporate and Business Communication at
Wolfsburg for the past two years. Between 2013 and 2016, Prax was responsible for the
communication agendas of the Volkswagen Group in India as well as the Volkswagen plant in Pune.

Before joining the Volkswagen Group, the Austrian native worked at Porsche Holding Salzburg for
more than eight years, including seven years in the press office as a spokesperson for Volkswagen
Passenger Cars, Volkswagen Commercial Vehicles and Audi among others. In his new position, Prax
will be responsible for the ŠKODA brand’s global Product Communication.

“With Hermann Prax, we are strengthening our team with a communications expert who has
international experience and profound specialist knowledge,” says Jens Katemann, Head of
Communication at ŠKODA AUTO. “Working with our strong team, we are constantly developing
ŠKODA AUTO’s communication further, focusing in particular on digital channels and formats.”

For more information:
Jens Katemann Tomáš Kotera
Head of Communications Head of Corporate Communication
T +420 326 811 880 T +420 326 811 773
jens.katemann@skoda-auto.cz tomas.kotera@skoda-auto.cz

Media image:

Change in ŠKODA AUTO Communication department
Hermann Prax is to become Head of Product
Communication at ŠKODA AUTO on 1 June, 2018. The 46-
year-old most recently worked at Volkswagen Corporate
Communication in Wolfsburg.

Download Source: Volkswagen Group


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ŠKODA Media Services

› is one of the longest-established vehicle manufacturers in the world. The company was founded in 1895 – during the
pioneering days of the automobile. Today, the company’s headquarters remain in Mladá Boleslav.
› currently offers the following models in the range: CITIGO, FABIA, RAPID, OCTAVIA, KAROQ, KODIAQ and SUPERB.
› in 2017 delivered more than 1.2 million vehicles to customers worldwide.
› has belonged to Volkswagen Group since 1991. The Volkswagen Group is one of the most successful vehicle
manufacturers in the world. ŠKODA AUTO, in association with the Group, independently manufactures and develops
vehicles, as well as components, engines and gear transmissions.
› operates at three locations in the Czech Republic, produces in China, Russia, Slovakia, Algeria and India mainly through
Group partnerships, as well as in Ukraine and Kazakhstan through local partners.
› employs over 35,000 people globally and is active in more than 100 markets.


File type: PDF
File size: 308 KB
Published: 14. 5. 2018

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