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150316 ŠKODA 2014 – Record-breaking sales and financial results

150316 ŠKODA 2014 - Record-breaking sales and financial results

ŠKODA Media Services:
http://media.skoda-auto.com, media@skoda-auto.cz
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release page 1 of 4

ŠKODA 2014: Record-breaking sales
and financial results

› Milestone: ŠKODA sold in 2014 more than 1 million cars for the first time in
one year: 1,037,200 vehicles (2013: 920,800; up 12.7%)
› Sales revenue: a new record set at 11.8 billion euros (up 13.9%)
› Operating profit: 817 million euros (up 56.5%)
› Strongest individual market China: Record with 281,400 deliveries
› Strong start to the year: 163,000 deliveries by the end of February 2015
› New era: ŠKODA Superb marks the climax in the current model campaign

Mladá Boleslav, 16 March 2015 – ŠKODA remains in the fast lane. In 2014 the
manufacturer delivered more than one million cars to customers worldwide for
the first time in their 120-year history. Deliveries increased 12.7% to 1,037,200
vehicles (2013: 920,800). ŠKODA’s global market share rose to 1.4% (2013:
1.3%). ŠKODA also achieved record financial results, with sales revenue
increasing 13.9% to 11.8 billion euros (2013: 10.3 billion euros), and operating
profit increasing 56.5% to 817 million euros (2013: 522 million euros). ŠKODA
plans to expand with new models in 2015. The new highlight of ŠKODA’s model
campaign is the new ŠKODA Superb. The model heralds the dawn of a new era
for ŠKODA with its distinctive design and MQB technology.

“2014 was another good year for ŠKODA,” says ŠKODA CEO Prof. Dr. h.c. Winfried
Vahland. “By delivering more than one million vehicles for the first time in a single year,
we have sustainably established ourselves as a volume manufacturer on the international
markets with our modern model range. It is on this basis that our brand will be perusing
our growth strategy.” ŠKODA plans to continue this success and increase sales in 2015
despite the globally challenging market environment.

In 2014 ŠKODA also set new records for the company in terms of sales revenue and
profit. Sales revenue increased 13.9% to 11.8 billion euros (2013: 10.3 billion euros).
Operating profit rose 56.5% to 817 million euros (2013: 522 million euros), representing
7.0% of the sales revenue (2013: 5.1%). “ŠKODA is growing profitably. Given the
challenging situation on the markets and the ongoing intense competition, cost discipline
continues to have the highest priority,” says ŠKODA CFO Winfried Krause. Net liquidity
rose 40.3% to 2.065 billion euros in 2014 after 1.472 billion euros in 2013. Investments
amounted to 698 million euros in 2014 (2013: 741 million euros). Profit before tax
reached 775 million euros (2013: 536 million euros), and profit after tax in 2014 totalled
665 million euros (2013: 455 million euros).

In 2014 ŠKODA delivered a record-breaking 1,037,200 vehicles to customers; that is an
increase of 116,500 vehicles or 12.7% compared to 2013 (920,800 vehicles delivered).

ŠKODA Media Services:
http://media.skoda-auto.com, media@skoda-auto.cz
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release page 2 of 4

Starting 2015, ŠKODA made a seamless continuation from the success of the previous
year. By the end of February, 2015, ŠKODA’s global sales had risen 7.9% to 163,000
vehicles compared to the same period in 2014. This is a new record for the first two
months of a year.

For ŠKODA, 2014 was once again a year characterized by the most comprehensive
ŠKODA model campaign of all time. With the new ŠKODA Fabia being launched on the
market, the brand continues to offer very competitive models in the small car segment.

The climax of ŠKODA’s model campaign this year has been the new ŠKODA Superb. Its
dimensions and spaciousness move the Superb to the upper end of the automotive mid-
class. In addition to the qualities that have made ŠKODA popular, such as functionality,
space and value for money, the Superb now sets standards in terms of design and
technology, and marks the dawn of a new era for ŠKODA. The new ŠKODA flagship
celebrated its world premiere this February in Prague, and is due to be launched on the
market in early summer, 2015.

Over the next few months, ŠKODA will be releasing even more product highlights
including the new ŠKODA Octavia RS 230, the new ŠKODA Fabia Monte Carlo and
the fantastic special ‘Edition’ model for ŠKODA’s Fabia, Rapid, Octavia and Yeti series.

ŠKODA plans to increase their global sales to at least 1.5 million vehicles within the next
few years. “After crossing the million mark, 1.5 million seems a whole lot closer,” says
Prof. Vahland. To achieve their growth targets, the manufacturer is expanding the
production plants both in the Czech Republic and at their sites around the world.

ŠKODA Media Services:
http://media.skoda-auto.com, media@skoda-auto.cz
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release page 3 of 4

ŠKODA AUTO Group figures:
2014 2013 % change

Deliveries to customers Thousand cars 1037 921 +12.7
Deliveries without China Thousand cars 756 694 +8.9
Production * Thousand cars 1050 932 +12.6
Production without China ** Thousand cars 748 651 +15.0
Sales Thousand cars 796 719 +10.8
Employed *** People 25,889 25,758 +0.5
Sales revenue Million EUR 11,758 10,324 +13.9
Operating profit Million EUR 817 522 +56.5
Operating profit as % of sales % +7.0 +5.1 –
Profit before tax Million EUR 775 536 +44.6
Profit after tax Million EUR 665 455 +46.0
Investments (w/o capitalized
development costs)
Million EUR 698 741 -5.8
Net liquidity Million EUR 2065 1472 +40.3
* ŠKODA brand worldwide
** comprises ŠKODA AUTO Group Production of the ŠKODA brand, without production in
China, Bratislava/Slovakia or Pune/India, but does include other Group brands, such as
SEAT, Audi and VW
*** Number of employees without agency staff, but including trainees

For more information:
Jozef Baláž, Corporate Communications Tomáš Kubík, Corporate Communications
T +420 326 811 773 T +420 326 811 749
jozef.balaz@skoda-auto.cz tomas.kubik@skoda-auto.cz

ŠKODA Media Services:
http://media.skoda-auto.com, media@skoda-auto.cz
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release page 4 of 4

Media image:

ŠKODA 2014: Record-breaking sales and
financial results
ŠKODA remains in the fast lane. In 2014 the
manufacturer delivered more than one million cars to
customers worldwide for the first time in their 120-
year history. ŠKODA plans to expand with new
models in 2015. The new highlight of ŠKODA’s model
campaign is the new ŠKODA Superb.

Download Source: ŠKODA AUTO

ŠKODA AUTO
› is one of the longest-established vehicle production companies in the world. In 1895, the Czech
headquarters in Mladá Boleslav began producing bicycles, followed by the production of motorbikes and
cars.
› currently has seven passenger car models: Citigo, Fabia, Roomster/Praktik, Rapid, Octavia, Yeti and
Superb.
› in 2014 delivered more than 1 million vehicles to customers worldwide for the first time in a single year.
› has belonged to Volkswagen since 1991. The Volkswagen Group is one of the most successful
automotive groups in the world. ŠKODA, in association with the Group, independently manufactures and
develops vehicles, as well as components, engines and gear transmissions.
› operates at three locations in the Czech Republic, produces in China, Russia, Slovakia and India mainly
through Group partnerships, as well as in Ukraine and Kazakhstan through local partners.
› employs over 25,900 people globally and is active in more than 100 markets.