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160209 Successful Start to the Year – SKODA’s Sales Record in January

160209 Successful Start to the Year - SKODA's Sales Record in January

ŠKODA Media Services:,
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release page 1 of 3

Successful Start to the Year:
ŠKODA’s Sales Record in January

› Record January: ŠKODA delivers 91,600 vehicles to customers
› International success: ŠKODA’s growth in Europe and China
› ŠKODA Fabia, Superb and Yeti increase significantly

Mladá Boleslav, 9 February 2016 – ŠKODA’s growth continues into 2016. In
January, the brand increased their worldwide deliveries by 5.2% to 91,600
vehicles (January 2015: 87,000), making it the best January ever the company’s
history. ŠKODA’s sales increased significantly throughout Europe and China.
ŠKODA’s latest model generation has received a positive consumer response.
Deliveries of the ŠKODA Fabia rose worldwide by 25.8% and the ŠKODA Superb
by 62.3%. Demand for the ŠKODA Yeti increased 29.4%.

ŠKODA’s success of 2015 has continued seamlessly into January. Last year, the
manufacturer sold more cars than ever before, delivering 1.06 million vehicles. “ŠKODA
has made a good start to the year. Our deliveries remain at a high level around the
world. We are pleased with the continued positive development of our new model
generations,” says Werner Eichhorn, ŠKODA Board Member for Sales and Marketing,
adding: “The situation in Russia and neighbouring countries is still tense.” ŠKODA’s
growth relies on the entire model range: The ŠKODA Fabia and ŠKODA Yeti were in high
demand in January. The ŠKODA Superb introduced in June last year did particularly well.

ŠKODA delivered 32,900 vehicles to customers in Western Europe this January
(January 2015: 29,800). Again, the brand recorded growth in Germany, the brand’s
second-strongest global market, with deliveries rising 4.7% to 10,500 vehicles (January
2015: 10,100). ŠKODA strengthens their position as the strongest foreign brand in the
German market. The Czech manufacturer experienced strong growth in Switzerland
(1,200 vehicles, up 73,7%), Norway (700 vehicles, up 28.2%), Portugal (300 vehicles;
up 44.1%), Austria (2100; up 31.8%), Ireland (2300 vehicles, up 26.5%), Italy (1700
vehicles, up 25.3%), Belgium (1600 vehicles; up 19.2%) and Finland (1500 vehicles; up

Amid the challenging market environment in Russia, the brand delivered 3600 vehicles
to customers (January 2015: 5100; down 30.6%). In Eastern Europe, excluding Russia,
ŠKODA sold 2000 vehicles in January (January 2015: 2200; down 10.5%). ŠKODA
recorded growth, however, in Romania (600 vehicles; up 28.4%) and Bosnia (100
vehicles; up 50.7%).

ŠKODA achieved further growth in Central Europe where the brand’s deliveries
increased 5.7% to 14,200 (January 2015: 13,400). In Slovakia, the Czech automaker
achieved an increase of 22.8% to 1400 units (January 2015: 1200). In their home
market, the Czech brand’s deliveries increased by 2.1% to 6400 units (January 2015:

ŠKODA Media Services:,
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release page 2 of 3

6300). Likewise, ŠKODA’s deliveries increased in Slovenia (500 vehicles; up 9.4%); in
Poland, the brand’s sales increased 9.1% to 4800 vehicles.

In China, the brand’s strongest global market, the rate of growth continued to
strengthen at the start of the year. Deliveries to customers in January increased 8.8% to
31,300 vehicles (January 2015: 28,800). ŠKODA achieved high growth rates in Israel
(3200 vehicles; up 34.4%).

ŠKODA’s deliveries to customers in January 2016 (in units, rounded off, by
model; +/- in percent compared to January 2015):

ŠKODA Octavia (39,200; -0.8 %)
ŠKODA Rapid (16,700; -11.1 %)
ŠKODA Fabia (14,500; +25.8 %)
ŠKODA Superb (9900; +62.3 %)
ŠKODA Yeti (8800; +29.4 %)
ŠKODA Citigo (only sold in Europe: 2400; +1.2 %)

For more information:
Jozef Baláž, Corporate Communications Tomáš Kubík, Corporate Communications
T +420 326 811 773 T +420 326 811 749

Media image:

Successful Start to the Year:
ŠKODA’s Sales Record in January
Sale of the ŠKODA Superb (photo), introduced in
June last year, increased last month.

Download Source: ŠKODA AUTO

ŠKODA Media Services:,
ŠKODA AUTO a.s., Tř. V. Klementa 869,
293 60 Mladá Boleslav, Czech Republic

Press Release page 3 of 3

› is one of the longest-established vehicle production companies in the world. In 1895, the Czech
headquarters in Mladá Boleslav began producing bicycles, followed by the production of motorbikes and
› currently offers the following models in the range: Citigo, Fabia, Rapid, Octavia, Yeti and Superb.
› in 2015 delivered more than 1 million vehicles to customers worldwide.
› has belonged to Volkswagen since 1991. The Volkswagen Group is one of the most successful
automotive groups in the world. ŠKODA, in association with the Group, independently manufactures and
develops vehicles, as well as components, engines and gear transmissions.
› operates at three locations in the Czech Republic, produces in China, Russia, Slovakia and India mainly
through Group partnerships, as well as in Ukraine and Kazakhstan through local partners.
› employs over 25,900 people globally and is active in more than 100 markets.

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Published: 29. 3. 2016