Catch the arrow: Documentary of a world record

“ŠKODA is known as the brand with a winged arrow in its logo. We wanted to try something that no one else had ever done before, and to extend the logo’s reach to a wide audience,” says Gregor Waidacher, ŠKODA Communications Manager in Austria, as he explains how the idea came about.

Additional info

File type: JPG
File size: 5 MB
Dimensions: 4122 × 2743 px
Published: 10. 9. 2018

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