ŠKODA is the official main sponsor of the IIHF Ice Hockey World Championship for another four years
The contract to extend the partnership was signed by IIHF President Dr. René Fasel, ŠKODA CEO Bernhard Maier, Chairman Wanda Sports Holding Lincoln Zhang and President and CEO of Infront Sports & Media Philippe Blattner on Friday at the Lanxess Arena in Cologne. The 25-year commitment has been recognized as a GUINNESS WORLD RECORD for 'the longest main sponsorship in the history of sports world championships'.
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