Bolder colours on the horizon
Of course, trends manifest themselves in different ways in different cars. “The affordable FABIA offers one kind of opportunity, while our electromobility flagship, the ENYAQ iV, another, and the KUSHAQ SUV for the Indian market require different approaches,” explains the Color & Trim team leader. In addition, of course, the designers also work on concept cars to test the public’s reaction to different solutions, both in terms of interior and exterior colours. Few people expected the VISION IN study, which gave rise to the mass-produced KUSHAQ, to be presented in a bold orange colour, for example. And now, according to early estimates, this colour is set to be one of the most popular in the Indian market for this SUV.
The ŠKODA KUSHAQ (shown), an SUV for the Indian market, was based on the orange VISION IN study.
“Although ŠKODA cars tend to be fairly conservative and family-oriented, we can definitely look forward to bolder colour combinations in the future, but above all natural and recycled materials. As well as new materials and solutions that we haven’t seen in our cars before,” Vránová says with a smile.